After releasing a teaser for their upcoming Japanese single, ‘Jumping,’ Kara has announced plans to promote the album in both Korea and Japan at the same time.
Since promoting one song in two different countries is not a common marketing strategy—nor is it one that has been used before—many are theorizing that the girls’ previous successes may have played a part in making this decision. Since ranking in Oricon Top 5’s Best Album chart and receiving much commendation for their single, Kara has been experiencing nothing but success. It is expected that they will do equally as well with ‘Jumping.’
Kara will begin promotions shortly after the release of ‘Jumping’ on November 10th.
Source: Hankooki
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